Staff Perspective: From Lab Rats to Life Hacks - What Mice, Pigeons, and Psych Nerds Taught Us About Habits
Before we dive into the world of trendy self-help books and motivational countdowns, let’s pay our respects to the ancestors of behavioral science. Thorndike (1911) showed us that actions followed by rewards get repeated, basically, the first “treat-for-trick” system. Hull (1943) tried to jazz things up with drive theory and equations, but it didn’t exactly go viral. Then B.F. Skinner (1953) stepped in and said, “Forget the feelings, just watch what happens after the behavior,” and psychology, education and advertising have never been the same.